Co-Founder & COO, freshbenies
Heidi spent 27 years with a major department store where she held store and corporate management positions in marketing, buying, brand management, training and store environment. Being a “jack-of-all-trades" uniquely positioned her to run a successful business.
No matter what the product or service, she’s learned people want brands that engage and simplify their lives. Even more, they want brands to follow through on their promises.
There’s only one thing that would cause her to consider leaving her career in retail and that was her favorite person, Reid.